Fuel costs in the UK are a disgrace. Even allowing for the Government snatching most of the price, the oil companies still take us for granted.
Without having to stand on a picket line outside a fuel refinery.
Without having to use what passes for a public transport system in this country.
Without having to buy a £30,000 Toyota Prius.
They need to be reminded who is in the driving seat.
Try and persuade people to boycott BP, and BP just laugh. By taking our custom to a smaller oil company, we can make a difference. But the point is not to benefit any other company.
Find out exactly how the scheme will work.
We should remind them whose money it is, and that we can - and will - decide who we give it to.
This is using a carrot instead of a stick. And after they have been reminded, there are plenty of other big businesses out there who also need a wake-up call.
“Customers choose where they shop….you have got no right to always be the most popular retailer.”
Sir Terry Leahy, CEO of Tesco, 24 April 2009